BMB were asked to create a piece about the hidden power of anger for the November 2017 issue of The Drum Magazine. BMB commissioned the research and strategy agency ‘House 51’ to gather data on how the UK feels towards anger.
We were asked to bring this data to life by designing the editorial spreads to be published in the magazine. We wanted to capture the collective rage of the UK public in a set of info-graphics that managed to highlight the all-around ‘fuck you’ that was discovered from the results of the research. The issue of The Drum was released on the one year anniversary of the surprising result of the USA’s 2016 Presidential Election.
Credits: Jay Daniells | BMB Agency